Insights community

Insights community

The Customer Journey Map: Why It’s Essential and How to Create an Effective One

Want to improve the effectiveness and engagement of your customer base and considering an insights community? First, prioritize making a customer journey map to see if it makes sense for your brand. Meaningful relationships with customers are essential, but getting it isn’t so easy. How do you keep a customer engaged in your business when […]

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Insights community

How to Develop a Customer Insight Strategy

Do you have a bulletproof customer insight strategy? Here’s how to develop an effective strategy for growing your business. In this era where the buyer has plenty to choose from, it is you –exam the business – that has to try the hardest to gain and retain the attention of your customers. So how do […]

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Insights community

How to Make the Most of Customer Insights

Collecting customer data is important, but how do you ensure that you’re making the best use of it? Here are our tips for maximizing your customer insights. Gathering data on your customers may not seem like much by itself, but turning it into insights. And using that to develop your business strategies can make a […]

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Insights community

Insight Community Platform – 5 Reasons Your Brand Deserves One

Insight community platforms are designed to provide an alternative to traditional research while using only a fraction of resources needed. In other words, an insights community can tell you more about your customers while costing less. 1. Gain Valuable Customer And Product Insights Gathering insights is a highly sought strategy of development for one single […]

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Insights community

Insights Community Platforms: How They Work

What is a insights community platform and how can your brand benefit from one? We discuss 4 ways to leverage such platforms to grow your company below. Insights Drive Business Decisions Every once in a while your brand will be at crossroads, and you’ll be asking questions such as: Are we doing things right? What […]

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Insights community

How to Gather Qualitative Research Insights Using a Community Platform

Looking to gather valuable qualitative research insights for your business? Find out what an Insights community can provide by following these tips and tricks. Decision making is difficult on the best of days, but how risky is it when those decisions can have a negative impact on the long-term success of your business? The very idea […]

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Insights community

4 Tips For Building Successful Insights Communities

To extract valuable information from your community, you’ll have to know how to select the valuable data from the “background noise”. Read our 4 tips on how you can use your consumer insights community to the fullest. 1. Build And Follow The Customer Journey As the market develops and the customer-business relationship grows tighter and […]

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Insights community

5 Superb Examples of How to Use Consumer Insights

First Off: Why Use Consumer Insights To Empower Marketing? To improve your marketing, you must understand the ins and outs of the advertising process. And, to set the right foundation for smart advertising, you must master the use of your consumer insights! “At the heart of an effective creative philosophy is the belief that nothing […]

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Insights community

Why Every Brand Needs A Consumer Insights Platform

In this article we take a close look at digital tools that can be used by brands to gather consumer insights. We take a look at what industry experts have to say about them. And ultimately we discuss the use of a consumer insights platform that combines the most valuable tools into one solution. The […]

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Insights community

5 Ideas To Improve Your Consumer Insights Community

Are you struggling to get insights from your consumer insights community that are really valuable and actionable? Read our tips on how to improve your research. Gathering consumer insights is a useful exercise, but what’s the point of conducting research if you can’t use the insights gained from strategic advantage? The 5 key issues community […]

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Insights community

5 Top Reasons For Building A Customer Insights Community

So you want to know what your customers really think? Time to convert your customer list into an insight community. You want to be delivering new services, products or guidance that really make a difference, that keeps your customers coming back, right? You also want to encourage new customers through the door, true? Engaging with your […]

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