Market research

Market research

How to Get More Value from Insights and Analytics with Customer Research Software

Trying to turn customer insights and analytics data into business growth? Read our tips on how to extract more value from your data. Why Focus On Customer Insights and Analytics for Business Growth Whether it’s growing your business to a stage where it’s profitable, or maintaining a leading position in an increasingly competitive business environment, […]

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Market research

Online Community Research: 10 Things You Need to Know.

Want to use online community research to gather great insight into your target market? Follow these tips for beginning and moderately experienced researchers. Do your competitors seem to be constantly pulling ahead of you? Do they seem like they know exactly what your shared market is thinking about at any given time? If your answer is “yes” […]

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Focus Group & IDI

Market Research: Online Research Community vs. Focus Group

Want to up your market research game? Follow these tips and find out an online research community and online focus groups can work for you. Market Research Game Changer Twenty years ago no one could have predicted how much time we spend on the internet. Now, almost everyone has a small device in their pocket […]

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Market research

Market Research Online Community Platforms Explained

Planning out your next marketing strategy to hopefully capture the attention of your target customers? Perhaps you’re just curious as to what all the fuss has been about Market Research Online Community Platforms (aka MROCs). Whatever your situation, in this post we’ll discuss how market research works online. We’ll also discuss the importance of MROCs […]

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