Customer success stories

How Lufthansa Improved Team Collaboration with a Community

Markus Eichel, operational manager at Lufthansa’s School of Business used a community platform to improve team collaboration and understand needs and wants. The Challenge Lufthansa was looking for a way to keep trainees engaged in between workshops that were being given at the Lufthansa School of Business. Markus is a real fan of online community […]

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Market research

Online Community Research: 10 Things You Need to Know.

Want to use online community research to gather great insight into your target market? Follow these tips for beginning and moderately experienced researchers. Do your competitors seem to be constantly pulling ahead of you? Do they seem like they know exactly what your shared market is thinking about at any given time? If your answer is “yes” […]

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Insights community

Insights Community Platforms: How They Work

What is a insights community platform and how can your brand benefit from one? We discuss 4 ways to leverage such platforms to grow your company below. Insights Drive Business Decisions Every once in a while your brand will be at crossroads, and you’ll be asking questions such as: Are we doing things right? What […]

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Online community

10 Things We’ve Learned About Online Community Building For Businesses

Want to fast track your efforts to build a successful online community platform? Here’s what we’ve learned in over 11 years of online community building. 1. Tool, Audience And Team Skip any of these key components and your community will struggle to succeed. Let’s take a look at each one of these elements separately. The […]

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Insights community

How to Gather Qualitative Research Insights Using a Community Platform

Looking to gather valuable qualitative research insights for your business? Find out what an Insights community can provide by follow these tips and tricks. Decision making is difficult on the best of days, but how risky is it when those decisions can have a negative impact on the long-term success of your business? The very idea […]

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Market research

Market Research: Online Research Community vs. Focus Group

Want to up your market research game? Follow these tips and find out about an online research community and a Focus group. Market Research Game Changer Twenty years ago no one could have predicted how much time we spend on the internet. Now, almost everyone has a small device in their pocket that allows them […]

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Customer community

Why You Should Use A Community Platform For Customer Feedback

Want to leverage customer feedback for business growth? Learn how a community platform can help. Why Customer Feedback Is Important Listening to your customer base is the most efficient way to find processes to improve your product and services. Maybe your apps interface isn’t as user-friendly as you originally thought. Features could be missing the […]

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Customer community

Transforming Your Customer Forum Into a Customer Community

Want to take your customer forum to the next level? Follow these tips to turn your forum into a customer community platform. As a community manager, you work hard to maintain a well-oiled customer forum. But are you utilizing your forum to its full capabilities by transforming it into a customer community? Today it seems like […]

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Customer community

How To Get The Most Out Of Your Customer Community Platform

A customer community platform can be a fun way for your target audience to share stories, ideas, and experiences with your product or service. And not only does it provide a solution for your brand to stay top of mind with these customers, you’ll also have continuous access to customer insights. Challenges With Customer Community Platforms […]

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Market research

Market Research Online Community (MROC) Explained

Planning out your next marketing strategy to hopefully capture the attention of your target customers? Perhaps you’re just curious as to what all the fuss has been about Market Research Online Communities (aka MROCs). Whatever your situation, in this post we’ll discuss how this research method works. We’ll also discuss the importance of MROCs in today’s ever-changing […]

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Online community

Community Engagement Strategies – 4 Effective Ways To Keep Members Engaged and Inspired

Looking for effective community engagement strategies? Want to help improve the retention and growth of your business community? We’ve got 4 tips that’ll help improve your community engagement. We sometimes have the impression that community building unintentionally happens on its own. It seems like the buzz around your brand manifests by itself and conversations and […]

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CMNTYProduct updates

Automate Community Tasks Using CMNTY’s Zapier App

Updated August 2018 In August 2017 we introduced beta access to task automation via Zapier. Our Zapier app has now gone public and allows you to connect your CMNTY Platform API with over 1,000 apps. We also added a new Give Points action. Sounds Good, But What Is Zapier Task Automation? Zapier is a tool […]

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Brand community

Customer Engagement: 7 Ways to Make Customers Love Your Brand

Having a customer engagement strategy should be the top priority of every aspiring brand on the market. The quality of your service may be outstanding, the technology you employ may be cutting edge, your marketing technique faultless… It’s all for nothing if your customers don’t establish an affectionate relationship with your company. So, What is your customer […]

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Community platform

How to Boost Customer Experience With A Community Platform

Those in marketing often say that the fate of a business depends on how well it is perceived by the customers. You must ensure your business’s success by improving customer experience! The Power Of The Platform Companies today mostly use social platforms for areas like product promotions and brand advertising. But, this isn’t even tapping […]

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Customer success stories

How Blauw Is Gaining Better Customer Insights Using Communities

Blauw Research, a mid-sized market research agency, was at the forefront when communities were first being used for gaining customer insights. In this article we take a closer look at how this changed their way of working. And how it generates more revenue for them and their clients. The Challenge At Blauw Research they do […]

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CMNTYProduct updates

CMNTY Platform Is Now GDPR Ready

You are probably seeing a storm of GDPR related emails coming from your vendors right now. It’s a good thing and we too want to update you on what we have done to ensure your communities are compliant. What Is GDPR? Coming into effect on 25 May 2018, the General Data Protection Regulation (GDPR) addresses the changes […]

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Online community

5 Tips To Improve Your Online Community Management

We know that online community management can sometimes be hard. With so many different ways to approach creating content, moderating member input, and keeping your members meaningfully engaged, the possibilities can seem endless and we know that your time is not. Since you will inevitably have to pick and choose what you want to focus on, […]

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Online community

5 Ideas For Making Gamification More Effective In Online Communities

The majority of big businesses have embraced the gamification hype with varying levels of success. Yes, gamification is here to stay; but it has to be properly implemented in order to maximize the results. To help you with this, we’ve compiled a list of the 5 steps you need to take for a skyrocketing gamification strategy […]

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CMNTY

New Address For CMNTY’s European Branch

CMNTY keeps growing and we are happy to inform you that our European branch moved into a new office (proudly pictured above). Thanks to a flexible concept called Microlab, this new space gives us the same room for growth as our New York office already has. Please update your records with the following contact details: Address: CMNTY Corporation B.V. […]

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Insights community

4 Tips For Building Successful Insights Communities

To extract valuable information from your community, you’ll have to know how to select the valuable data from the “background noise”. Read our 4 tips on how you can use your consumer insights community to the fullest. 1. Build And Follow The Customer Journey As the market develops and the customer-business relationship grows tighter and […]

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Online community

Customer Engagement Software: How To Win Your Customers’ Hearts

Do you want to build your customer engagement? We’re going to go into detail on customer engagement software can massively grow your customer response. 1. Engage Using Gamification Gamification is one of the most prominent methods when it comes to stimulating your customers into action. But what actually is gamification? Gamification is the process of turning […]

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Community platform

Building An Online Community: The Why, The How, and The What

Have you ever thought about building an online community? Do you find the idea intriguing but you don’t know how to get started? Follow the “Why, How, and What” format from Simon Sinek. Building An Online Community – Start With Why To find answers we have approached our customers and asked them, why did you decide […]

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Brand community

4 Solid Reasons For Building A Social Community Around Your Brand

As the global market tears away all of the boundaries between brands and their customers, social communities emerge as the meeting point of both worlds. The question for you is: how can I join the party?  The Rise Of Online Social Communities One of the more common ways of gathering customer insights is to wait […]

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Customer success stories

How Solarplaza Leveraged a Partner Community to Increase B2B Sales

Solarplaza helps renewable energy professionals become more effective in their business development. By offering their customers a partner community they expanded their services beyond their b2b events. The Challenge – Why a Partner Community? Solarplaza, has been organizing international solar energy conferences and trade missions for over 10 years. Their events see great engagement, but […]

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Online community

The ROI of Social Media and Social Networking For Brands

In this article we compare social media and social networking strategies for brands. Clever marketers not only see difference but use it to their advantage. 1. Social Media vs. Social Networking – Defining and Explaining First things first, let’s work out what each of these terms actually mean. Social Media – a platform that uses […]

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