5 Tips To Improve Your Online Community Management
We know that online community management can sometimes be hard. With so many different ways to approach creating content, moderating member input, and keeping your members meaningfully engaged, the possibilities can seem endless and we know that your time is not. Since you will inevitably have to pick and choose what you want to focus on, […]
5 Ideas For Making Gamification More Effective In Online Communities
The majority of big businesses have embraced the gamification hype with varying levels of success. Yes, gamification is here to stay; but it has to be properly implemented in order to maximize the results. To help you with this, we’ve compiled a list of the 5 steps you need to take for a skyrocketing gamification strategy […]
New Address For CMNTY’s European Branch
CMNTY keeps growing and we are happy to inform you that our European branch moved into a new office (proudly pictured above). Thanks to a flexible concept called Microlab, this new space gives us the same room for growth as our New York office already has. Please update your records with the following contact details: Address: CMNTY Corporation B.V. […]
4 Tips For Building Successful Insights Communities
To extract valuable information from your community, you’ll have to know how to select the valuable data from the “background noise”. Read our 4 tips on how you can use your consumer insights community to the fullest. 1. Build And Follow The Customer Journey As the market develops and the customer-business relationship grows tighter and […]
Customer Engagement Software: How To Win Your Customers’ Hearts
Do you want to build your customer engagement? We’re going to go into detail on customer engagement software can massively grow your customer response. 1. Engage Using Gamification Gamification is one of the most prominent methods when it comes to stimulating your customers into action. But what actually is gamification? Gamification is the process of turning […]
Building An Online Community: The Why, The How, and The What
Have you been thinking about building an online community? Do you find the idea intriguing but don’t know how to get started? Let’s see how Simon Sinek’s “Why, How, and What” format can help you with that. Building An Online Community – Start With Why To find answers we approached our customers and asked them why did you […]
4 Solid Reasons For Building A Social Community Around Your Brand
As the global market tears away all of the boundaries between brands and their customers, social communities emerge as the meeting point of both worlds. The question for you is: how can I join the party? The Rise Of Online Social Communities One of the more common ways of gathering customer insights is to wait […]
How Solarplaza Leveraged a Partner Community to Increase B2B Sales
Solarplaza helps renewable energy professionals become more effective in their business development. By offering their customers a partner community they expanded their services beyond their b2b events. The Challenge – Why a Partner Community? Solarplaza, has been organizing international solar energy conferences and trade missions for over 10 years. Their events see great engagement, but […]
The ROI of Social Media and Social Networking For Brands
In this article we compare social media and social networking strategies for brands. Clever marketers not only see difference but use it to their advantage. 1. Social Media vs. Social Networking – Defining and Explaining First things first, let’s work out what each of these terms actually mean. Social Media – a platform that uses […]
4 Examples Of Social Communities Your Business Can Apply Today
If you’ve spent any time online, as a consumer or entrepreneur, you are probably already convinced. The power of an online community reaches far. Let’s take a closer look at how these examples of social communities help benefit organizations and create growth for all types of businesses. Example 1: The Employee Community The Global Age […]
Brand Community Platforms – How To Make Them Work For Your Business
Have you ever wondered how all the big names create such astonishingly successful marketing campaigns? Chances are they have been using a brand community platform to fuel their marketing insights. Let’s have a closer look. What Is A Brand Community Platform, Anyway? It is a mesmerizing concept, really. Brand communities; they replace the old fashioned one-way […]
Key Elements Of Private Social Networking Software For Brands
In this article we discuss the benefits of private social networking software and the specific qualities that you should look for when selecting vendors for your brand. We’ll also discuss some strategic considerations when it comes to launching your private network. The Need For Private Social Networking Software The old ways of marketing are simply […]
5 Superb Examples of How to Use Consumer Insights
First Off: Why Use Consumer Insights To Empower Marketing? To improve your marketing, you must understand the ins and outs of the advertising process. And, to set the right foundation for smart advertising, you must master the use of your consumer insights! “At the heart of an effective creative philosophy is the belief that nothing […]
What Is an Online Community Platform?
If you are a seasoned online community manager or community professional, then this article is probably not for you. However, if you are new to the space or thinking of staring an online community platform yourself, then this article might be helpful. In Search of Definition Many people ask us what makes an online community platform […]
Why Every Brand Needs a Consumer Insights Platform
In this article we take a close look at digital tools that can be used by brands to gather consumer insights. We take a look at what industry experts have to say about them. And ultimately we discuss the use of a consumer insights platform that combines the most valuable tools into one solution. The […]
Brand Identity Research: How a Radio Station Rebranded With Help of a Community
Karen de Visch is Senior Research Consultant at Profacts, a Belgian research agency. In this article we look at how they used a research community to help a radio station re-define their brand identity. The Challenge Like many market research agencies, Profacts does projects in many different sectors. They have projects that revolve around advertising and […]
5 Ideas To Improve Your Consumer Insights Community
Are you struggling to get insights from your consumer insights community that are really valuable and actionable? Read our tips on how to improve your research. Gathering consumer insights is a useful exercise, but what’s the point of conducting research if you can’t use the insights gained from strategic advantage? The 5 key issues community […]
5 Top Reasons For Building A Customer Insights Community
So you want to know what your customers really think? Time to convert your customer list into an insight community. You want to be delivering new services, products or guidance that really make a difference, that keeps your customers coming back, right? You also want to encourage new customers through the door, true? Engaging with your […]
How to Use a Self-Service Community Platform for Customer Insights
Rolph Droste is Insights Expert at Beautiful Lives, a “boutique” innovation consulting agency. The firm is using CMNTY’s self-service community platform to collect customer insights online. In this article, Rolph explains how that works. The Challenge In the online community space, self-service communities are gaining popularity. Often they are being used to decrease the load on […]
10 Effective Ways To Get More Out Of Social Networking Software
Do you think you aren’t getting enough out of your social networking software? Do you fear that you’re far below the optimal social marketing effectiveness? If the answer to any of these questions is positive, the chances are that you are right. If we go into deeper analysis, you’ll probably notice that you’re encountering one or […]
Uncover Deep Insights by Using a Community for Customer Journey Mapping
Odette Vlek is a Senior Researcher at Ruigrok NetPanel, a boutique Amsterdam research consulting firm. In this article she explains how they uncover deeper insights by using a research community for customer journey mapping. The Challenge Ruigrok NetPanel was looking for a software solution that makes customer journey mapping easier for them. “When you are looking […]
Digital Hives: How Engine Uses The Power of Human Connection to Solve Business Challenges
Jennifer Adams is Senior Vice President Digital Hives and Online Communities at Engine. After 10 years working for C Space she rolled-out a unique research method: Digital Hives. Now her team serves clients across every industry, vertical and geography online with insight-driven private social networks. The Challenge In market research, choosing the right software can determine a […]
Community API Integration, Connect Your Platform Now!
If you are a software developer then the word API probably doesn’t need an introduction. However, if you are not that tech savvy, but are interested in connecting your community platform with other systems, then you’ll be happy to know that CMNTY Platform is now capable of that. There are so many other great SaaS tools out […]
How Ipsos Uses Pop-Up Communities To Quickly Find Insights When Time Is Critical
Research Director Lies Vandaele and Research Executive Sofie Vromant together are in charge of online community management for Ipsos in Belgium. In this article they explain how Ipsos uses pop-up communities to find insights quicker than when using traditional methods. The Challenge As a leading market research firm, Ipsos Belgium had been steeped in online research using bulletin-board discussions. […]
Compare Community Platforms With The CMX Guide
CMNTY is proud to be prominently featured in the updated CMX Guide To Community Platforms. A well written paper to help you compare online community platforms. By filing CMNTY under the all-in-one solution for building online communities, CMX recognizes the versatility and flexibility of the tool. Especially when compared to other community platform providers. About CMX […]
