Market Research: Online Research Community vs. Focus Group
Want to up your market research game? Follow these tips and find out about an online research community and a Focus group. Market Research Game Changer Twenty years ago no one could have predicted how much time we spend on the internet. Now, almost everyone has a small device in their pocket that allows them […]
Why You Should Use a Community Platform for Customer Feedback
Want to leverage customer feedback for business growth? Learn how a community platform can help. Why Customer Feedback Is Important Listening to your customer base is the most efficient way to find processes to improve your product and services. Maybe your apps interface isn’t as user-friendly as you originally thought. Features could be missing the […]
Transforming Your Customer Forum into a Customer Community
Want to take your customer forum to the next level? Follow these tips to turn your forum into a customer community platform. As a community manager, you work hard to maintain a well-oiled customer forum. But are you utilizing your forum to its full capabilities by transforming it into a customer community? Today it seems like […]
How to Get the Most out of Your Customer Community Platform
A customer community platform can be a fun way for your target audience to share stories, ideas, and experiences with your product or service. And not only does it provide a solution for your brand to stay top of mind with these customers, you’ll also have continuous access to customer insights. Challenges With Customer Community Platforms […]
Market Research Online Community (MROC) Explained
Planning out your next marketing strategy to hopefully capture the attention of your target customers? Perhaps you’re just curious as to what all the fuss has been about Market Research Online Communities (aka MROCs). Whatever your situation, in this post we’ll discuss how this research method works. We’ll also discuss the importance of MROCs in today’s ever-changing […]
Community Engagement Strategies – 4 Effective Ways To Keep Members Engaged and Inspired
Looking for effective community engagement strategies? Want to help improve the retention and growth of your business community? We’ve got 4 tips that’ll help improve your community engagement. We sometimes have the impression that community building unintentionally happens on its own. It seems like the buzz around your brand manifests by itself and conversations and […]
Integrating CMNTY with Other Apps Using Zapier
Updated August 2018 In August 2017 we introduced beta access to task automation via Zapier. Our Zapier app has now gone public and allows you to connect your CMNTY Platform API with over 1,000 apps. We also added a new Give Points action. Sounds Good, But What Is Zapier Task Automation? Zapier is a tool […]
Customer Engagement: 7 Ways to Make Customers Love Your Brand
Having a customer engagement strategy should be the top priority of every aspiring brand on the market. The quality of your service may be outstanding, the technology you employ may be cutting edge, your marketing technique faultless… It’s all for nothing if your customers don’t establish an affectionate relationship with your company. So, What is your customer […]
How to Boost Customer Experience With A Community Platform
Those in marketing often say that the fate of a business depends on how well it is perceived by the customers. You must ensure your business’s success by improving customer experience! The Power Of The Platform Companies today mostly use social platforms for areas like product promotions and brand advertising. But, this isn’t even tapping […]
How Blauw Is Gaining Better Customer Insights Using Communities
CMNTY Journey tip #16 We’re at the final stop of our Journey, so we want to thank you for reading and share the future of your Journey with our Customer Success Story series. We regularly ask clients to share their stories with an interview and photoshoot to celebrate your progress on CMNTY platform. Here we […]
CMNTY Platform Is Now GDPR Ready
CMNTY Journey tip #7 With the changing state of security on the web throughout your Journey, you may want to review our latest security policies and updates. Review our GDPR and other security related policies here and be sure to share any questions you have with our team. You are probably seeing a storm of […]
5 Tips To Improve Your Online Community Management
CMNTY Journey tip #9 At the ninth stop of your Journey, we share the tools to effective community management. Our clients have run such successful communities that we have numerous tactics to share on gaining insights as a community manager. We know that online community management can sometimes be hard. With so many different ways […]
5 Ideas For Making Gamification More Effective In Online Communities
CMNTY Journey tip #8 The next stop on your Journey brings us to strategies to maintain informed engagement. Our gamification system offers multiple reward mechanisms to encourage response to content and community interaction through points, badges, and rankings. The majority of big businesses have embraced the gamification hype with varying levels of success. Yes, gamification […]
New Address For CMNTY’s European Branch
CMNTY keeps growing and we are happy to inform you that our European branch moved into a new office (proudly pictured above). Thanks to a flexible concept called Microlab, this new space gives us the same room for growth as our New York office already has. Please update your records with the following contact details: Address: CMNTY Corporation B.V. […]
4 Tips For Building Successful Insights Communities
To extract valuable information from your community, you’ll have to know how to select the valuable data from the “background noise”. Read our 4 tips on how you can use your consumer insights community to the fullest. 1. Build And Follow The Customer Journey As the market develops and the customer-business relationship grows tighter and […]
Customer Engagement Software: How To Win Your Customers’ Hearts
Do you want to build your customer engagement? We’re going to go into detail on customer engagement software can massively grow your customer response. 1. Engage Using Gamification Gamification is one of the most prominent methods when it comes to stimulating your customers into action. But what actually is gamification? Gamification is the process of turning […]
Building An Online Community: The Why, The How, and The What
Have you been thinking about building an online community? Do you find the idea intriguing but don’t know how to get started? Let’s see how Simon Sinek’s “Why, How, and What” format can help you with that. Building An Online Community – Start With Why To find answers we approached our customers and asked them why did you […]
4 Solid Reasons For Building A Social Community Around Your Brand
As the global market tears away all of the boundaries between brands and their customers, social communities emerge as the meeting point of both worlds. The question for you is: how can I join the party? The Rise Of Online Social Communities One of the more common ways of gathering customer insights is to wait […]
How Solarplaza Leveraged a Partner Community to Increase B2B Sales
Solarplaza helps renewable energy professionals become more effective in their business development. By offering their customers a partner community they expanded their services beyond their b2b events. The Challenge – Why a Partner Community? Solarplaza, has been organizing international solar energy conferences and trade missions for over 10 years. Their events see great engagement, but […]
4 Examples Of Social Communities Your Business Can Apply Today
If you’ve spent any time online, as a consumer or entrepreneur, you are probably already convinced. The power of an online community reaches far. Let’s take a closer look at how these examples of social communities help benefit organizations and create growth for all types of businesses. Example 1: The Employee Community The Global Age […]
Brand Community Platforms – How To Make Them Work For Your Business
Have you ever wondered how all the big names create such astonishingly successful marketing campaigns? Chances are they have been using a brand community platform to fuel their marketing insights. Let’s have a closer look. What Is A Brand Community Platform, Anyway? It is a mesmerizing concept, really. Brand communities; they replace the old fashioned one-way […]
5 Superb Examples of How to Use Consumer Insights
First Off: Why Use Consumer Insights To Empower Marketing? To improve your marketing, you must understand the ins and outs of the advertising process. And, to set the right foundation for smart advertising, you must master the use of your consumer insights! “At the heart of an effective creative philosophy is the belief that nothing […]
What Is an Online Community Platform?
If you are a seasoned online community manager or community professional, then this article is probably not for you. However, if you are new to the space or thinking of staring an online community platform yourself, then this article might be helpful. In Search of Definition Many people ask us what makes an online community platform […]
Why Every Brand Needs a Consumer Insights Platform
In this article we take a close look at digital tools that can be used by brands to gather consumer insights. We take a look at what industry experts have to say about them. And ultimately we discuss the use of a consumer insights platform that combines the most valuable tools into one solution. The […]
Brand Identity Research: How a Radio Station Rebranded With Help of a Community
Karen de Visch is Senior Research Consultant at Profacts, a Belgian research agency. In this article we look at how they used a research community to help a radio station re-define their brand identity. The Challenge Like many market research agencies, Profacts does projects in many different sectors. They have projects that revolve around advertising and […]
