Campaign is a tool you can use to track the use of a link to your platform. Thanks to campaigns, you can find out how often users or guests navigate to your platform by opening a link you spread in a message (such as newsletters, emails, Facebook posts, tweets, etc), thus helping you find out what means of promoting your platform are the most fruitful.
Every time a user or a guest clicks on the link, the campaign tracker records this in the campaign. You can start different campaigns to compare usage of different links, usage of different social media applications, etc.
Read more about the capabilities of our platform here!